One of the largest paid-survey websites globally is Toluna.
The Toluna panel community is a Dallas-based market research company owned by the Toluna Group.
Its global headquarters is in Paris, France. It was founded by Frederic-Charles Petit in 2000. Over the years, it has been steadily acquiring other related companies including Speedfacts, dPolls and for the US market in particular, Common Knowledge, Your2Cents and Greenfield Online.
Toluna is an online community dedicated to making your voice heard! Tell the world’s leading providers of products and services what you think and earn rewards by participating in surveys.
Let other people know what you think, and find out if people think the same as you. Polls and opinions you create on Toluna can also be included in your own personal blog or website.
Today, it is one of the most popular paid-survey and marketing research companies with over 800 employees globally and a user base of over 4 million registered members.
TAKE ACTION NOW: Get paid to complete surveys online. Join Toluna Online Surveys.
The company is globally dispersed with offices in Dallas, Texas, Wilton, Connecticut, Paris France, Ealing, UK, Frankfurt, Germany, Haifa, Israel, Madrid Spain, Toronto, Ontario, Sydney, Australia, Gurgaon, India and Tokyo, Japan.
The key features of Toluna’s paneling system include:
- Provision of both cash rewards, monthly cash drawings and gift cards
- Receive 2000 points immediately after joining and completing first interest survey
- Earn more points by participating in writing opinions, sponsored polls, etc.
- A redemption balance of $20 (60,000 points)
- Membership is only available for people aged 18 and above
- The regions covered include Asia, Europe, North America and Oceania
- Have a qualification system for participating in certain surveys
- Immediate reported processing time (using PayPal or Amazon gift card)
- As of 2012, points held in excess of 1 year are automatically “expired”. Some users have even cited how their points have expired on a monthly rolling basis
Earn rewards for your opinions on Toluna
For clients (the survey providers), Toluna presents an attractive outlet for dispersing their surveys in order to gather quality, demographic-specific (whether it’s broken down into age, race, income, region, etc.) responses for their needs.
The cost per survey will depend on the number of questions asked, the number of people that need to be sampled and the particular demographic to be targeted.
For the participants (the survey takers), Toluna membership into the website is absolutely free.
Make your voice heard and be rewarded on Toluna
Participating in any one of the website’s surveys is also free (subject to meeting qualifications for certain surveys).
No payment information or other personal details need to be provided unless you consent. It is left to users to decide whether or not to take up a survey and for how long they expect to contribute.
The range of surveys is vast and diverse. The typical survey on the website takes between 15-30 minutes to complete and usually does not have any extensions or follow-throughs.
TAKE ACTION NOW: Get paid to complete surveys online. Join Toluna Online Surveys.
Toluna is one of the world’s largest paid-survey companies with a community of over 4 million members. It has many active members that participate in its paid surveys, sponsored polls, writing opinions and other methods on a daily basis.
Toluna rewards you for giving your opinions
Both registration and partaking in the website’s surveys are free. Members are instead provided cash payment and other benefits for filling up surveys and other methods as an incentive for their invested time.
Cash payments are provided after the completion of every single survey, sponsored polls, writing opinions, etc. However, payment per survey can vary from as little as a few dimes to greater than $1 per survey or even more.
Members are pooled into monthly cash sweepstakes – somewhere in the vicinity of $4,500.
In place of small cash vouchers, the website provides gifts like MP3 songs.
Invitations for surveys (qualified and unqualified) are notified to members through email and through the website.
Qualifying or “screening out” participants helps Toluna’s clients (other companies) get better, more precise answers to their surveys.
Laurent Sabouret (a Panel Director at Toluna) states how the qualification process helps the company’s clients to get better respondent results.
Prior to filling up a survey, members are requested to answer between 5-10 questions in order to better help Toluna and its clients know if the respondent is in the right demographic.
He also mentions that to effectively credit points to members, 3 things must occur: “We must wait for the survey to reach the number of responses ordered; the client must confirm certain information to us; and the quality control process (verifying the answers) must be completed. This validation process can take between 1 and several weeks.”
The website’s tutorials are informative and helpful. Lots of information is provided related to survey taking, qualified surveys, etc.
Join Toluna to express your opinions and earn rewards
Conclusion
Though Toluna is one of the largest paid-survey companies out there, the overall opinions expressed across the net on various sites presents a dark picture of the business.
TAKE ACTION NOW: Get paid to complete surveys online. Join Toluna Online Surveys.
Your voice matters – join Toluna and be heard
What are you waiting for? Join the growing community of over 4 million members now!